With over 11 years of content, not every article on INeedCoffee is good. In fact, there are a handful of articles that are terrible. Some are outdated. Many need to be edited and most could benefit with higher quality photos. Fixing it all is going to be a lot of work.
Instead of changing the layout, font or navigation for INeedCoffee, I am taking another approach. I’m going to replace the boards that I see as rotten with brand new boards. A little internal renovation. There are several articles that make me cringe when I see them. It is not as simple as just removing them either. Many of these bad articles actually get decent traffic. Redirects aren’t the cleanest solution. I could rewrite a better article and then hope over time that the user finds the new one. My experience with the french press articles on INeedCoffee tells me that doesn’t happen. Google likes the oldest one best.
What to do? My solution is to do a Reverse Indiana Jones. Remember in Raiders of the Lost Ark when Indy replaced the Golden Idol with a bag of sand? I plan to go through INeedCoffee replacing the worst articles with better ones. No links will break and hopefully the users will find an article that meets their needs better than the one being replaced.
What articles are candidates for replacing?
- Anything that is a reprint.
- Articles with embedded links to commercial sites.
- Content that is poorly written or inaccurate.
- Missing or terrible photos.
I’ve replaced four articles already. I’ve got a lot more work to do.
funny. sometimes when I have to do a task I will rub my fingers together summoning the spirit of Indy in this particular scene when he had to figure out how much the idol weighed. That movie was great because it had a historical yet fictional aspect to it.